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In today?s Internet and cloud enabled global society, plenty of businesses operate their websites to serve large elements of the world. This is particularly true for business organizations that are related to online apps and other online services especially SaaS.

Once you have got a small business that functions globally, you will naturally have customers who will access your organization from numerous geographical locations. In some cases, for sites that interest audiences across multiple countries, web sites might need to have option for multiple languages and maybe even some location specific content to handle the requirements of the users from that region. More importantly, it is good to have the website working faster across various regions as which has a host of advantages. Faster websites rank better, higher ranks assist in improving click-through rates and have potential to improve sales conversions. In such instances, it can be quite challenging for the business enterprise owners to create high performance websites that load fast everywhere. High performance sites does happen simply by wishing for that benefit, the website should be thoroughly optimized for ensuring better performance and speed. Business establish a positive brand reputation if their websites work faster and provide good user experience for customers who are visiting the web site from the various elements of the world.

However, there are specific challenges to the purpose of delivering powerful website experience. Just because people around the globe can browse the internet, it generally does not enable the visitors from all elements of the globe to access the web site and experience fast loading and good site performance. While the website may function perfectly at some place, the same website can deliver slow loading experience at various other the main world. Therefore the performance of an internet site can greatly change from one location to another. Sometimes the issues experienced by internet users in a specific section of the world may be due to issues with local internet service providers or there can be because of more ?hops? taken by data packets while communicating with the web server. So that you can ensure positive browsing experience for customers worldwide, it’s important for business owners to aim for the website offering optimum web-site performance from many global locations rather than only one specific region of the planet. Usually, most internet sites make full use of free website monitoring tools which you can use for testing from a single location. However, such tools only inform the website owners if the website is dealing with speed from the single location. Further, it really is problematic for free site monitoring tool providers to provide reliable site monitoring service by checking for downtime across different regions by having numerous servers set up across the globe.

Not only the free website monitoring apps might not do multi-location monitoring but also they have other limited functionalities. Free tools for web monitoring servicetypically usually do not offer valuable information regarding the specific issues faced by the site or what you can do to treat them. Such information is helpful in reducing the downtime issues faster. The free monitoring service only offer limited reporting and do nothing to identify the true issues. Free site monitoring could also not alert site owners with convenient communication method concerning the downtime problems. For example, they could offer only email alerts and not offer SMS alerts.